Credits:
Design, Art-Direction: Anastasiia Vedernikova
Photography: Jordan Anderson
Self Promotion | Identity, Business Cards and Storybook
This self-promotion piece tells a short story of my life and education. The piece includes the set of business cards and a pop-up book that highlights the main locations where I lived and studied. Colors, typography, design and photo solutions gather together to tell the story. I conveyed the vibe of my personality through light and golden colors. The calla flower is an inspiration that helps to portray the feminine aspect my personality, and represents clean design solutions. I chose a clean refined paper of a light color to print on and processed photos so that they look subtle and warm. All of these little details unify different parts of the project into the finalized story.